I particularly love the fullness of a Product Design project. It asks from each and every design asset in your arsenal from Creative Thinking through to Brand Identity and everything in between. I have undertaken numerous Product Design projects ranging from unique cement mixer designs through to award winning yacht concepts. Here are a few examples...
THE TRAVELLING CHAMELEON
COMPACT MODULAR SUITCASE
The Travelling Chameleon suitcase was designed with the frequent traveller in mind. The whole concept revolves around a modular system of compartments which allow for superb organisation of luggage as well as easy access to everything inside the case without having to empty out anything. There are also many other unique features packed inside this case, such as the large wheels which allow the case to roll over all types of terrain easily and also increase the suitcase's stability and balance.
Each section of the suitcase is connected via a system of zippers which not only allow various 'modules' to be removed independantly of the main case, but also allow sections to be hinged off of each other allows for easy access to everything inside. Another really funky, yet functional feature to this suitcase is the removable toiletry bag which reveals a mirror underneath. This means the user can freshen themselves up in front of a mirror from the comfort of the waiting room in the airport.
MusiCubz
ULTIMATE MODULAR SPEAKER SYSTEM
MusiCubz is a completely unique speaker cube which can be connected to others simply by placing them side-by-side or on top of each other. The more MusiCubz connected together, the louder and more impactful the sound is! The user could enjoy one MusiCubz, and as time goes on, they can add to the speaker stack to create a better sound. It's a great system that allows kids to customise their speaker system and interact with sound in a new, creative way.
THE MUNITION
BESPOKE HANDMADE AMMO-CASE BOOMBOX
Introducing The Munition BoomBox! The Munition BoomBox is a bespoke up-cycled portable audio system capable of filling any environment with sound, & filling it for a long time!
Each Munition is made from a 1970s British Army surplus ammunition case. Freshly powder-coated & filled with the finest audio components & battery power, this boombox has been prepared for serious sounds!
iCRUZ
FUTURISTIC TOUCH SCREEN SMART WATCH
The iCruz watch is a touch screen smart watch which was designed to be used alongside an electric skateboard. The design began its life through digital concept sketches via iPad which were then translated in to Illustrator where they were interpreted into more accurate elevation drawings.
The form was developed through numerous sketch concepts and adapted to complement the features that were being incorporated in to the design too. For example, the click wheel which allows the user to manually enter information in to the device sits within a small trench that flows with the lines of the silicon strap into the body of the watch.






